This article was first published on The Times of Israel and was re-posted with permission.
A video driving game is nice, but even when fully engaged in the experience, players realize that it’s just a game. For a true all-encompassing experience, you need a true virtual environment.
But that’s only achievable with complicated augmented and virtual reality programming techniques, and expensive AR or VR glasses – making the dream of developing a killer AR/VR app out of reach for most developers.
Unless developers utilize the “instant AR/VR” system invented by Israeli start-up Gemsense.
“It’s a tiny computer, developed by us, as the first plug and play controller device for AR and VR,” said Jonathan Schipper, a co-founder of the company. “With our system on a chip (SoC), developers can turn any ordinary item into a 3D experience that fully engages all the senses.”
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AR and VR have been touted for the past half decade as “the next big thing,” even before IoT (Internet of Things) became the new “next big thing” a couple of years ago. Unlike IoT, which can now claim a slew of Internet-connected items already on the market — such as front doors, refrigerators, cars and washing machines — AR/VR has remained behind, more of a novelty than a game-changer, except at the higher-end of the gaming business.
The Oculus Rift (which is still under development, as it has been since 2012) and similar products, expected to cost around $500, will allow gamers with deep pockets to enjoy games on their TV-connected gaming systems, like Xbox One (which, if they don’t already have one, will cost gamers another $500).
To continue reading this article on the TOI site, click here.