![Waze](https://nocamels.com/wp-content/uploads/2013/06/nav-300x200.jpg)
Waze CEO Noam Bardin Talks About What Waze Can Add To Google
Why was Google willing to pay over $1 billion for Israeli social GPS startup Waze? The Israeli company's CEO told Forbes that a lot of it has to do with the way his company collects data and uses advertising.
June 18, 2013