Israeli AI sport-tech media startup, WSC Sports, raised $100 million in a Series D financing round led by Israeli-based investment firm, ION Crossover Partners (ICP), the company announced this week.
The company’s past investors, which include Intel Capital, O.G. Tech, and Detroit Venture Partners also contributed to this latest round.
WSC Sports aims to use its new capital to fuel ambitious plans to increase its platform’s accessibility to untapped areas, to cover additional types of sports, and to continue its expansion into OTT, NFT, and sport betting platforms. The company also aims to grow its workforce with a goal of recruiting over 150 new employees to its offices in both Israel and its regional offices in New York, Sydney, and London in 2022 alone.
Founded in 2011, WSC Sports automatically generates, curates, and distributes sports highlights in real-time for more than 200 leagues and broadcast partners worldwide using its proprietary AI and machine learning technology. The company’s platform identifies and analyzes every event that occurs in any given live broadcasted game, and produces video highlight shorts for any type of sports enthusiast.
“Sports media rights owners are embracing new ways to connect with their fans and generate new revenue streams,” said Daniel Shichman, CEO and co-founder of WSC Sports. “With new consumption habits moving at a rapid pace, short-form video has become a key component in user acquisition, retention, and monetization, and our new products that were launched during 2021 for broadcasters, OTT providers, and sports betting operators demonstrate the scale and variety of use-cases our platform supports.”
WSC Sports exceeded 200 clients globally and its AI-driven platform generated more than 3.4 million highlights In 2021; the same as nine years’ worth of video content.