Israeli company AnyClip, a video content and ad solutions provider, announced on Tuesday that it raised $47 million in a new investment round led by Jerusalem Venture Partners (JVP). AnyClip has also relaunched itself as The Visual Intelligence Company, introducing an expanded platform for “a new era in video analytics” with next-generation AI tools.
Founded in 2006, AnyClip began by enabling content producers and owners to develop, curate and distribute their video content on websites and social media and earn revenue. The company said it is now introducing the first fully automated and centralized platform for video management, distribution, analytics, and monetization powered by its proprietary visual intelligence.
This tech will allow companies “to mobilize their latent video by extracting and surfacing the data within them via real-time, AI-fueled tagging, instantly turning dormant video libraries into high-performance assets capable of being immediately discovered, searched, measured and merchandised,” AnyClip said in a statement.
The company reported a massive increase in revenue in 2020 as video production, dissemination and viewership is at an all-time high, and companies big and small are looking to adopt video strategies.
“Video is now the leading communications medium for businesses around the world, but this tectonic shift to video has resulted in an infinite amount of new content that’s nearly impossible to navigate,” said AnyClip President and CEO Gil Becker. “Our visual intelligence platform is helping bring order to this chaos for businesses in all industries, of all sizes, and in any language.
With the fresh funding, the company indicated it was expanding “to address the needs of a huge untapped market for an automated platform that makes videos more discoverable, actionable, and personalized.”
“There is a revolution coming in the way enterprises use video to convey their message and their identity”, says Erel Margalit, JVP founder and chairman, and Anyclip’s Board Chairman. “For the first time, AI meets video. Companies and organizations are now working to utilize this to create a new mode of communications, internally and externally, in all areas where video dominates in a much stronger way than text. This is a new era, and AnyClip is a vital tool for anyone embarking upon it.”
AnyClip has offices in New York, Tel Aviv, London, and Berlin. Its backers have included Roman Abramovich’s Ervington Investments, former Sony America President and CEO Michael Schulhof, and Limelight Networks.