SeatGeek Buys Israeli Ticketing Co. TopTix For $56M
| April 19, 2017 | New York based ticketing platform company SeatGeek announced the acquisition of Israeli ticketing software company TopTix for $56 million. The acquisition by SeatGeek was financed by a new $57 million Series D investment round in SeatGeek led by Glynn Capital, with participation from existing investors Accel, Causeway Media Partners, Haystack Partners, Mousse Partners, and Technology Crossover Ventures.
Established in 2000 by Yehuda Yuval and Eli Dagan, TopTix developed the SRO ticketing system, which currently serves 500 clients in 16 countries, processing 80 million tickets annually. Current TopTix clients, which will now be clients of SeatGeek, range from museums and theaters to festivals and sports teams, including well-known organizations such as the Royal Dutch Football Association, Ravinia Festival, and many English soccer clubs. TopTix will power the expansion of SeatGeek Open, SeatGeek’s primary ticketing platform that launched in August of 2016. SeatGeek Open enables artists and teams to sell tickets directly within other apps and websites, in places where fans are spending time and consuming content. TopTix will operate as a subsidiary of SeatGeek, continuing to service clients across the globe.