April 20, 2016 | Apester, an Israeli digital storytelling platform for publishers, has raised $17 million in a financing round led by Blumberg Capital. The financing round includes $5 million raised last year from Mangrove Capital Partners, former AOL CMO Tal Simantov, Wix co-founder Gigi Kaplan, Silverstein Properties President Tal Kerret, and Amdocs founder Morris Kahn (Wellborn Ventures). Founded in 2014 in Israel by CEO Moti Cohen, Apester is now headquartered in New York City but has kept its research and development center in Tel Aviv. Publishers using Apester’s platform in over 40 countries include Time Inc, AOL, The Daily Telegraph, The Huffington Post, FOX, USA Today, BBC, Sky and Bild. The company’s workforce has grown from 8 last year to 50 and will more than double over the coming year.
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