Taboola Signs Exclusive Agreement With Gannett

August 5, 2015 | Taboola, the content recommendation platform, announced that it signed an exclusive, three-year strategic partnership with Gannett, the parent company of USA Today. The deal is estimated as a worth of $55 million with Taboola’s content integration platform to be integrated into Gannett’s vast network of publishing channels. Taboola has signed similar exclusive agreements with other content companies like Bloomberg, NBC News, the McClatchy Company and Reader’s Digest. Taboola, which was founded in 2007 by Adam Singolda, has raised $100 million at a company valuation of $700 million.