Tel Aviv Marathon To Use Pic2Go Tagging Tech

February 22, 2015 | At this year’s Tel Aviv Samsung Marathon, which is set to be held at the end of the month, technology from the Israeli startup Pic2Go will be used during the sporting event. The company will operate its 2D barcordes on the marathon runner’s uniforms to make sharing photos on social media easier. Over 35,000 people are set to participate in the event, which is being held for the fourth year in a row, and Pic2Go’s patent-pending technology to automatically tag participants.