November 6, 2014 | The Black Eyed Peas member and musician Will.i.am’s latest venture, the i.am PULS smartwatch, will use Israeli technology created by company Beyond Verbal. According to Beyond Verbal, the company has partnered with Will.i.am to create the world’s first wearable technology that reads emotions. Using an application on the watch called Vibe+, users can measure their positivity and share it with their social community. Besides detecting user positivity level, the smartwatch allows its wearers to make phone calls, send text messages using a full keyboard as well as other functions, but the really unique aspect of the watch is Beyond Verbal’s Emotional Analytics technology. Beyond Verbal was launched in May 2013 and its platform is based on over 18 years of thorough research.