SuperSonic Software Raises $15M To Begin Asian Expansion

July 22, 2014 | SuperSonic Software announced the close of its second round of funding at $15 million. The top investor in this round is one of China’s largest venture capital firms, SAIF Partners, as well as Greylock, bringing total investment in the company to $23.2 million since the company was founded in 2009. SuperSonic’s main product is a cloud-based software development kit enabling mobile application developers to include advanced features like streaming interactive advertisements in their applications. As SuperSonic CEO and co-founder Gil Shoham told VentureBeat, “We have identified several interesting opportunities that … will significantly improve user acquisition effectiveness and ROI.”