July 21, 2014 | The Israeli mobile marketing platform Singular announced that it closed a $5 million seed funding round. In addition, the company announced the launching of a platform to enable mobile marketers to concentrate all of their marketing tasks into one easy-to-navigate dashboard. The funding came from General Catalyst Partners and will be used by the company to continue product development, hiring and the innovation of the mobile marketing space. Singular was founded by former Onavo executives CEO Gadi Elishavov, CTO Eran Friedman and COO Susan Kuo, a mobile application analytics company that sold to Facebook for $150 million.
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