will.i.am Considers Investing in Five Israeli Startups

June 3, 2014| During a recent visit to Israel, Black Eyed Peas founding member and rapper, will.i.am (William Adams) met with five Israeli startups that he is considering investing in. According to Globes, the famed musician met with representatives from Tonara, an interactive sheet music app developer, WiShi, a crowd-styling fashion platform, and Fashioholic, a mobile fashion game developer, among others.

In 2011, will.i.am was named director of creative innovation at Intel Corp and while in Israel, sought out application and mobile developers for his latest endeavor, a smartwatch that acts as a fully functioning phone.