No politician has ever demonstrated as much tech-savyness as Barack Obama, and many credit his campaign on social networks for winning him the 2008 election. Now it seems that Israel’s Benjamin Netanyahu wants to prove he too can be creative with new technologies, as his office has launched a smartphone application that will cover.. wait for it.. Barack Obama’s impending visit!
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The Israeli PMO’s app
The app will show a “behind the scenes look” at the president’s visit to Israel and will allow journalists to communicate with the Prime Minister’s Office through the app.
“The app is another step by the Prime Minister’s Office National Information Directorate in addition to its ongoing activities on Facebook, Twitter, YouTube, Instagram, etc.,” said Liran Dan, director of communications in the Prime Minister’s office. “We want to make it easier for foreign journalists to cover the visit, by enabling them to access information through the app.”
According to the National Information Directorate, the app, available for both Android and iOS devices, will feature real-time updates, video, photographs and behind-the-scenes glimpses at the visit. The app is available in Hebrew and English and will soon be available in Arabic as well.
Photo by US government
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