Israel Phone Company To Recruit Organ Donors Via SMS
A new campaign co-shared by Israel's YNET news, the Israeli Pelephone cellular company and the Israeli center for organ donation will try to recruit people who are willing to sign an ADI card for organ donation by text message. Hundreds of thousands of Pelephone's customers will receive a message in which they will be asked to sign an organ donation card. The signature will be performed by a return message.
February 05, 2011