Yissum Research Development Company Ltd., the Technology Transfer Company of the Hebrew University of Jerusalem, Ramot at Tel Aviv University, Ltd., the Technology Transfer Company of Tel Aviv University, and TRDF Ltd., the Technion Research and Development Foundation today announce that Google will sponsor them to conduct around 20 research projects to address the opportunities of the Internet economy, with a particular focus on the fundamentals of online auctions. Such questions include the economic effects of viral networking, the dynamics of electronic markets, and new formats of selling advertisements.
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