June 25, 2015 | The Israeli mobile marketing platform Moblin won the Silver Lion Award at the Cannes Lions Archive. The application that Moblin developed for Proctor & Gamble company Always was what won the company the prize. It’s project, called BeckMeApp, was selected out of 40,000 projects for its wild success in Israel, with over 2 million downloads in eight countries. Moblin was co-founded by VP of Business Development Omri Argaman.
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