As Global Demand For Microchips Surges, Tech Giants Go All-In On Israel

This article was first published by The Times of Israel and is re-posted with permission.

In March, US tech giant Google appointed Uri Frank, a former Intel Corp. executive, vice president of engineering for server chip design and head of a team in Israel, thereby doubling down on the making of custom chips to boost the performance of its computing systems.

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Google has had R&D activity in Israel since 2005, with teams in Haifa and Tel Aviv tackling machine learning, artificial intelligence, natural language processing and machine perception challenges. Frank’s appointment, however, marked Google Israel’s first foray into chip design and development, for which new employees will be hired.

Away from the splashy IPOs, mergers and exits of the Israeli tech world, a quiet revolution is happening on the ground in the not-so-sexy realm of semiconductors. Multinational giants like Google, Microsoft, Facebook, Intel and Nvidia are all setting up or expanding their chip design operations in Israel – cementing the country’s position as a silicon workhorse alongside its status as Startup Nation.

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