July 22, 2018 | Video marketing tech company EyeView announced that it raised $20 million in equity and debt financing led by Gemini Israel Ventures, Qumra Capital, Innovation Endeavors, Nauta Capital, and Israel Secondary Fund. Headquartered in New York, EyeView was founded in 2007 by Oren Harnevo, the company’s CEO, Gal Barnea, its CTO, Tal Riesenfeld and Yaniv Nitzan. The company is headquartered in New York and has development offices in Tel Aviv, Chicago, and London.
Eyeview says it “enables brands to deliver sophisticated 1-to-1 video solutions across screens, gain invaluable creative insights and prove direct business impact and return on investment.”
“Our technology empowers brands to leverage all of their data together with Eyeview’s unique creative affinity data to drive unique and resonant video narratives, see a positive return on investment and get actionable insights that port across all channels. Our existing and new investors are investing in us because of our differentiated technology, our ability to deliver proven impact on business outcomes and unique insights for our clients,” Harnevo was quoted by Globes as saying.
The company told Globes it will use the funding to further invest in its technology and continued growth.
EyeView’s clients include Walmart, BMW, GM, Pepsi, and Walgreens.
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