Amdocs To Acquire US Content Services Provider Vubiquity

February 4, 2018 | Israeli software and services provider Amdocs announced last week it has entered into a “definitive agreement” to acquire US content monetization technology solutions firm Vubiquity for $224 million. The deal, which is still subject to “customary closing conditions,” will help “further expand our capabilities in the world of media and entertainment, which is increasingly converging,”Amdocs president and CEO Eli Gelman told Multichannel News last week. The acquisition will improve the Amdocs customer experience and entertainment offerings, thanks to Vubiquity’s content ecosystem expertise. “This acquisition uniquely positions Amdocs at the center of increased convergence across the content community and video distributors including major OTT providers,” Gelman said in a statement.  “Our joint offerings address the media and entertainment industry’s challenge in balancing the incredible growth of content and the many ways to consume content with making programming easier, faster to deliver and ultimately watch, while also delivering profits.”