Mellanox’s AI Video Shows Aging World Leaders Making Peace

By Yonatan Sredni, NoCamels April 02, 2017 2 minutes

Bibi. Photo of Mellanox

Artificial Intelligence can already do some pretty amazing things, but could AI one day do what humanity seemingly can’t – bring about world peace?

Could Israeli Prime Minister Benjamin Netanyahu and Palestinian Authority head Mahmoud Abbas finally strike a peace deal with the help of AI?

Israeli hi-tech company Mellanox Technologies, a leading supplier of end-to-end interconnect solutions for data center servers and storage systems, explores that very sensitive topic. The company produced a viral video, which has garnered over 3 million views on their Facebook page, showing the utopic day when our world’s disputes and conflicts will all be resolved.

ASAPeace Artificial Intelligence

Hear it here first:Mellanox has started cooperating with a revolutionary startup that uses Artificial Intelligence to write Peace agreements.watch their inspirational video.For more info about our Artificial Intelligence Solutions: http://bit.ly/2nJy1pzTo learn more about ASAPeace:http://www.asapeace.org/Share the peace dream to someday make it real.

‎Posted by Mellanox Technologies on‎ יום רביעי, 22 במרץ 2017

Mellanox Technologies decided to take advantage of April 1st, April Fools’ Day to launch an innovative and inspirational campaign with the aforementioned video. Instead of pulling a silly prank, the company created a campaign that demonstrates how AI technologies can be harnessed to create a better future for mankind.

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The company built a mock website, aptly titled ASAPeace, implying its purpose – to produce optimal first draft peace agreements at great speed, through the use of AI.

For the purpose of marketing the mock website, the company created a viral video clip presenting opposing world leaders, in their old age, signing monumental peace agreements with their adversaries. The video sends one simple message – real peace shouldn’t take that long.

From Trump to Putin

Among the leaders appearing in the video showing what their older selves would look like 20 years in the future, are Donald Trump, Kim Jong-il, Benjamin Netanyahu, Mahmoud Abbas, Vladimir Putin, Turkey’s Recep Tayyip Erdoğan, and others.

The company explained: “The campaign reveal phase revolves around one concept: We can’t create AI-based peace agreements yet, but technology is already making the world a better place today, and could one day perhaps even aid the efforts to achieve world peace.”

“One could say that the campaign has a twofold purpose,” Mellanox said in a statement, “One being promoting exposure to the company’s AI solutions, and the other to create public awareness of the need to resolve international conflicts and the role technology could have in that endeavor.”