NoCamels- at the hub of the Israeli Innovation Culture

No camels is an underground “new media diplomacy” project covering the Israeli innovation culture. Supported by the Asper Institute for New Media Diplomacy and produced by students from the Sammy Ofer School of Communication at IDC Herzliya, NoCamels goes behind the scenes of this disruptive vibe, behind the minds of the people who strive to challenge the status quo of new media and high tech industries.
Aimed with our values – authentic intimacy flavored with cynical humor – our goal is to expose and project different sides of Israel comparing to those the news/ political media normally choose to cover. We do that by creating short, “made-for-internet” videos covering, interviewing and learning the behind the scenes of the innovation culture which is so unique to Israel.
The video articles will be produced by 3rd year BA students at IDC’s School of Communication as their final year project. The students will not only research, storyboard, interview, film, edit and publish the content but will also take care of the marketing and distribution of the content in the new media arena which they are covering with innovative and traditional techniques.
The Project’s structure is based on 3 focus entities:
We are focused on showing the human side of Israeli innovation, the people that drive it, the energy, the motivation, the risk taking. We take part in the unofficial disruptive monthly meetings focused on various areas such as new media, video, distribution, social applications, innovative technologies etc. No Camels will now cover the people behind these activities, their motivations, their struggles, the success and failure stories etc. Our aim is to focus on the human stories, the connections between the people, the motivations and the goals rather than being a news feed.
No camels will distribute its content on our site at www.nocamels.com as well as on the various video hubs such s Veoh, Youtube, Blip etc and via large portfolio of alliance bloggers network which enable us to reach their audience by distributing the Nocamels content.
The NoCamel Project is mentored by Dovev Goldstein.
The Steering Committee Includes:
Dr. Noam Lemelshtrich-Latar – the founding dean of Sammy Ofer School of Communications at IDC Herzliya.
Dr. Oren Zuckerman – Head of the Interactive media program at Sammy Ofer School of Communications at IDC Herzliya.
Nocamels also on