January 15, 2017 | Israeli company WalkMe, which offers on-screen site guidance and engagement analytics, has acquired Israeli startup Abbi, specialists in mobile A/B testing and app engagement. Terms of the deal were not disclosed. WalkMe raised $50 million last year on a $400 million valuation. Abbi has raised around $1 million in funding. WalkMe has some 1,000 larger enterprises and thousands of small and medium businesses using its services, including MasterCard, PayPal, Pandora, BT, Unilever, Prudential, Panasonic, U.S. Postal Service, Sony, State Farm, Comcast, IBM, Microsoft, Wells Fargo, Home Depot, HP, J.P. Morgan Chase, Verizon, and Toyota.
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