Intel Acquires Israeli Sports Imaging Startup Replay Technologies For $175M

March 9, 2016 | Intel has acquired Israeli sports imaging startup Replay Technologies for a reported sum of $175 million, although niether company has confirmed the amount. In a statement this morning, Intel SVP Wendell Brooks said, “Intel has been collaborating with Replay since 2013 to optimize their interactive, immersive video content on Intel platforms. As a natural next step in our collaboration, today we’re excited to announce that Intel signed an agreement to acquire Replay Technologies.” Founded in 2011 by CEO Oren Yogev, CTO Mateo Shapira and COO Aviv Shapira, Replay has developed multi-dimensional video imaging technologies called FreeD, which allows sports fans to view replays in 3D from multiple angles. Most recently, Replay partnered with Intel to deliver consumer-controlled, 360-degree instant replays for the NFL during Super Bowl 50 and the NBA during the All-Star Weekend. Just last week, Replay announced it had raised $13.5 million in a round led by Deutsche Telekom Capital Partners (DTCP) bringing the total amount raised to $27 million. Other investors include Dallas Mavericks owner Mark Cuban, Samsung Ventures, and Israeli crowd-funding platform OurCrowd.