US Company To Use Israel’s “Live Dig Radar”

An American company that distributes construction solutions worldwide will be integrating an Israeli startup’s tech into its portfolio. 

RodRadar, which is based in Rinatya, central Israel, detects underground utilities during excavation at construction sites using imaging technology.

Its Live Dig Radar (LDR) technology automatically alerts operators with easy-to-understand notifications, which prevents costly damage and increases construction site safety. 

Underground infrastructure damage costs the construction industry over $100 billion annually, in addition to billions invested in less effective mitigation methods, with utility strikes during excavation causing dozens of deaths and hundreds of injuries. LDR is a huge improvement over current widespread excavation technologies, which have many limitations. 

Sitech Tejas, which primarily distributes construction solutions across Texas, signed an agreement with the Israeli startup for over $1.4 million. It is likely to be followed by additional purchases in 2023. 

Moshe Dalman, CEO and co-founder of RodRadar, said, “We are very excited that Sitech Tejas has become our first dealer in North America.

“This agreement will introduce our revolutionary technology for preventing utility strikes – and their incredibly costly effects – to a whole new market of customers in Texas. We look forward to a long working relationship with the experienced professionals at Sitech Tejas.”

RodRadar was founded in 2011. Last year, the LDR excavation technology was deployed globally and in the United States at several major sites by pioneering utilities and construction industry leaders.